Whispering When people get angry they tend to yell. But yelling doesn’t always work. Why? Because with increased volume the words just become noise. When e-mails are typed in all caps for emphasis or urgency, the reader ignores it and determines for themselves if it’s urgent. Pop-up website windows interrupt and are not read. Instead, [...]
Tag Archives | Professional Services
Pricing Strategies to Grow Your Business: Live Webcast 8 May
Pricing Strategies to Grow Your Business The world economy is being stormed by an evolution—the Pricing Evolution. Most professional services firms have been content with the pricing strategies and methodologies developed by those who went before them. Accountants and lawyers charging in six-minute increments. Business consultants and coaches by hourly or per deim rates. Recruiters [...]
Become addicted to building your business
Speaking at a conference in Melbourne this week the feedback from the audience wasn’t overwhelmingly they believe that they must significantly increase their lead generation and marketing efforts just to survive and remain at current levels of revenue. What this is telling us is that your competitors are chasing your clients, your prospects, your marketplace. [...]
Weekly Wisdom No.157: The $1,150-Per-Hour Lawyer
Weekly Wisdom No.157: The $1,150-Per-Hour Lawyer Star lawyers still can fetch a premium, and some of them won’t budge on price. The number of partners billing $1,150-plus an hour has more than doubled since this time last year, according to Valeo Partners, a consulting firm that maintains a database of legal rates pulled from court [...]
Professionalism & Email
Here’s how NOT to be professional with your e-mail: To whoever it may concern, The premium domain FinanceLedger.com is up for sale at $488 only. Since you own other similar domains we though you might be interested in acquiring this one as well. We are sending this email to several parties,and the first one to [...]
Weekly Wisdom No.155: Sex Sells—Does Your Business?
Sex Sells—Does Your Business? That trilogy of books, 50 Shades of Grey has sold 70 million copies in various forms of media (predominantly as an e-book). Everybody knows sex sells. Now, in book publishing circles, it’s a bit clearer exactly how much. This is a perfect example of how emotion trumps logic. The writing is [...]
What does differentiation really mean for your business?
Have you been told that you need a USP (unique selling proposition) for your business? Is it really possible for your business to be unique from all of your competitors? What is substantively different between you and all of your competition that can be independently observed, verified, believed, and not be emulated? Are you different [...]
Tips for Better Business Writing & Correspondence
I’m flabbergasted at the volume of poorly written business correspondence that is landing daily in my e-mail. Businesses are striving to attract more clients and more business; hence they are increasing their direct marketing, and, unfortunately, most is doing more harm than good. Ric’s Tips for Better Business Writing and Correspondence: Dress for success. You [...]
Executive Wisdom Times Newsletter: No.97 February 2012
The February edition of the Executive Wisdom Times Newsletter (ISSN 2201-5973) for 2013 is available. Click on the image to open the full document in your browser. You’re welcome to share this with others and if you’d like to subscribe there is a subscription box over to the right here on the blog. In this edition: [...]
Sometimes you just have to be lucky
Last week I shared three days with four clients on improving their accounting practice to achieve dominant growth over the next two years. At their behest we met at a coffee house/restaurant in the northern suburbs of Brisbane. My protestations about the lack of privacy and confidentiality went unheeded by the four who assured me they’d [...]
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Carey I. Beck: The taxpayer subsidies were part of a six-year $11...
- $1.1 billion in taxpayer funds given to Ford over 10 years | Ric Willmot Blog: [...] receive enormous amounts of taxpayer funds...
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Mick Cosgrove: Spot on....I want my free Ford or Holden if they w...
- Australian small businesses might have given a better ROI | Ric Willmot Blog: [...] receive enormous amounts of taxpayer funds...
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Ric Willmot: No Kathy. I was honest in my opinions about Crean...
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Research Survey on Referrals in Professional Services
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It’s not too late to ditch the tax, Julia
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Catherine Deveny hate speech continues in spite of spelling
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Wayne Swan: It would be funny if it wasn’t so scary
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Psychologist, Peter Hart unable to adapt to pyjamas
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Strong men more likely to have right-wing views, study says
