Professional speakers love to read the smiley sheets. They get a buzz from the glowing praises, high scores, etc. Trainers are the same. It’s important for them to be rated as the best trainer/presenter …. ever! What’s more, if they happen to receive even one highly-negative rating or feedback, they crumble under the enormous weight [...]
Tag Archives | Accounting
What to do at your firm’s annual retreat?
Professional Services Firms have annual retreats. These events are for a multitude of reasons, including a chance to get away from it all, eat, drink and be merry, say thanks to non-professional and administration staff, etc. But there is other value to be attained from investing in an annual retreat for a Professional Knowledge Firm: [...]
Stop talking so much when you’re asked what you do
“What do you do?” “I’m a …” STOP! Don’t say it. Stop right now before you go any further and lose this opportunity. Don’t say you’re a [insert your profession here] and let people incorrectly interpret your value. There are three mistakes nearly all professional services advisers make when talking about themselves or marketing their business: Allowing [...]
The Successful Business Writing Templates Handbook – On Sale Now
The Successful Business Writing Templates Handbook Many professionals get blindsided with writer’s block or have difficulty with language when writing proposals, letters of agreement, prospecting approaches, media releases, and the like. And, it can have an adverse affect on your business and your time. In this book–including a CD compatible with any platform–you have access [...]
Live Webinar: How to Attract and Acquire Clients
How to Attract & Acquire Clients The title of this webinar says it all. Identifying opportunities Preparing for success Gaining market share Guaranteeing repeat business And much more July 2012 All live webcasts are held at 12:00NOON & 2:30PM Australian Eastern Time so that our members from Asia and the Middle East can attend. These [...]
Law Firm Marketing & Business Improvement
On April 24 this year I delivered a luncheon address to the Australian Legal Practice Management Association in Brisbane. As part of the preparation for my talk, I asked the attendees who had registered to answer some simple questions: 1. How do you rate your firm’s marketing? 2. If your firm’s marketing was as [...]
Create strategic alliances to grow your business
Formalised strategic alliances are a powerful way to enable organisations to refer business to each other. This is particularly true where there may be common needs across the respective client data bases. It’s important that the alliance: Makes sense to both of your businesses Your offerings are non-competitive Your quality of product, service and relationship [...]
Recent & Current Interactions in Ric’s Online Business Forum
Here is a summary of the latest discussions, questions, and opinions. You will need your username and password to log in, view, and reply to these discussions. “Making the best of being an entrepreneur” – Entrepreneurship “3M – McKnight Principles” – Leadership & Management “Build leadership by creating the environment” – Leadership & Management “Your [...]
How to fast-track your results in professional services
If you’re a professional in: Accounting Banking Coaching Consulting & Training Financial Services HR & Recruitment Law Professional Speaking then you’re constantly searching for ways to attract and acquire clients, increase business revenues, grow profits, and retain what business you have already. Many in the professional and personal services arena, however, are uncomfortable with this, as [...]
Marketing & growth remain top priority for accountants
Many might think that accountants have it easy with business walking in the door. After all, it’s law that we must complete and lodge income tax returns. Some of us want refunds, some of us just want to minimise what we owe, and the remainder don’t want to pay the government a fine for non-lodgement. [...]
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Mick Cosgrove: I agree Ric. I was actually referring more to the ...
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Ric Willmot: No Kathy. I was honest in my opinions about Crean...
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Kathy Westmore: Ric are you showing your softer side there by comp...
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Scott Brown: Yes, read that study. Interesting. Should also be ...
