About Ric Willmot

Author Archive | Ric Willmot
Video

There still are some real-life heroes

And, they are based at Marvel Comics in New York.

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Your business is different to us – we need to sell not market

“Ric it’s different for you. You’re an OD Consultant working internationally. All your marketing ideas work for you. We’re different, as [insert your profession here] we need to focus on sales activity not marketing.” Not verbatim, but very close to these words I hear from recruiters, financial planners, business coaches, and the like. Building a [...]

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Weekly Wisdom No.115: Thank you – but not again

Thank you – but not again So, you’re telling me that your mobile phone service is better than the rest. I’m not being trapped into believing that line. So, what you’re saying is that you have the best interest rate coupled with the lowest fees. I’ve heard that before. So, you’re promising that you will [...]

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Are you making these same marketing mistakes?

Nothing happens until you sell something. Rarely, can you sell something without doing the marketing first. I contend that marketing is the process of attracting attention, articulating your value, and explaining how you will improve the customer’s condition by either fixing their pain or improving upon the success they are already achieving. Selling is merely [...]

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Recent Forum Posts

Online Business Forum Discussing “Real” Matters Not Theory

Our online business forum is where you can have a free exchange of information, ideas, techniques, opinions and alike with a truly global and collegial community. The current membership comes from 14 countries to date and range from middle managers to CEOs to the self-employed. It’s a very popular service offered by Ric Willmot and Executive [...]

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Business Writing & Speaking Workshop Early-Bird Reminder

REMINDER – Early-Bird Discount ends Friday May 25. We’re accepting only 10 people for each workshop in Brisbane, Sydney & Melbourne. Join these companies who are already registered: 2excell Consulting AM Accounting & Consulting Andrew Cohen Business Coaching Angry Emu Wines Beaumont Consulting Commonwealth Bank Elleray Consulting & Business Coaching ITC Publications Stepahnie Keays Architects The [...]

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Two Leadership Assets: Vision and Understanding

How can I come to accept that the fault I see so easily in others also hides their strengths?

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Do not accept unsolicited advice from anybody

Unsolicited advice is given purely for the benefit of the giver, not the receiver. Never accept it. Seek out those people whose opinion  you trust and respect and ask them to provide feedback on what you want to receive feedback on. Reject all other offers, it will not help you one iota. This morning I [...]

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It’s a question of excellent management & leadership

I have always said that being an excellent leader, manager, supervisor, team leader, coach …. is more about the questions you ask, the language you use and the information you gather. This morning after speaking at the Brisbane Inner West Chamber of Commerce the questions was asked of me to give examples of what I [...]

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Audio

Small Business Advice: ABC-Radio Longreach interviews Ric Willmot

ABC-Longreach-Radio Keep it simple. Make certain there is market need for your products or services. You must competency. You must also be perceived as being competent. You have to be passionate. Put in place the business metrics to measure your success or otherwise.  

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