Creative marketing can be learned. Next-level marketing can be learned.
If I ask you on a scale of 1-10, how important creative and next-level marketing is in your business, you’ll answer “10″. If I ask you on a scale of 1-10, how creative YOU are in your marketing or how adept YOU are at next-level marketing, that’s a different and much lower answer.
Have you read a book on creativity? Have you attended a seminar or workshop on next-level marketing? Have you engaged a coach or mentor to guide you through either or both of these? Probably not.
It amazes me how many owners, managing partners, CEOs, partners, associates, directors and alike do not invest in their own self-development and professional development. If someone else is paying they attend something at the drop of a hat. But if they have to pay for it themselves ….
Well, here’s the good news: there are plenty of books, there are webinars, there are workshops, and there are professionals who are able to help you if you want to help yourself. You cannot expect your clients to invest in you if you don’t!
“The investment we make in ourselves will always deliver the most profitable returns.”
- Author unknown